When I was asked to make a website for one of the biggest import companies of alcohol in Iceland, I just couldn’t say no. Not solely because of the spirits, but also because the idea behind Vínföng sparked my interest.

The people of Vínföng wanted an elegant and user friendly website which would allow the user to pick out his favorite wine, making it easy to go to the local alcohol and grab your favorites, since online sales of alcohol is not yet legal in Iceland. All the alcohol at Vínföng had to be carefully categorized so that connoisseurs of all legal ages could get straight to their favorite grape, country and manufacturer. Users can also pick drinks with a specific meal in mind.